000 01751nam a22002897a 4500
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020 _a9789712396052
040 _bEnglish.
_cCvSU-CCAT Campus Library.
_erda.
_aCvSU-CCAT Campus Library.
050 _aF G 155
_bC78ma 2018
100 _aCruz, Zenaida Lansangan., author.
_91099
245 _aMacro perspective of tourism and hospitality /
_cZenaida Lansangan-Cruz.
250 _aFirst edition.
260 _aQuezon City :
_bRex Book Store,
_cc2018.
300 _aviii, 213 pages ;
_c26 cm.
490 _a(HRM-Tourism Series)
501 _aOutcomes-Based Education.
501 _aReprinted on 2019.
504 _aIncludes index.
520 _aMacro Perspertive of Tourism and Hospitality is an introductory book for students taking tourism and hospitality courses. This book aims to show the relationship between tourism and hospitality and introduce the important terms and concepts that are common in the different sectors. This book describes the structure and scope of tourism and hospitality as well as its socioeconomic, environmental, and cultural impacts: explains the meaning of tourism multiplier effect and its importance to the economy of the host country : discusses tourism and hospitality organizations and how they influence tourism and hospitality trends : explain meaning and importance of sustainable tourism: and describes the current trends and issues in the tourism and hospitality industry.
546 _aIn English text.
650 _aTourism.
_99
650 _aHospitality industry.
_910
942 _cBK
_eFirst edition.
_hG 155 C78ma 2018
_2lcc
_kF
999 _c383
_d383