| 000 | 01778nam a22002897a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20230412025827.0 | ||
| 008 | 220202b ||||| |||| 00| 0 eng d | ||
| 020 | _a9786218179547 | ||
| 040 |
_bEnglish. _cCvSU-CCAT Campus Library. _erda. _aCvSU-CCAT Campus Library. |
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| 050 |
_aF G 155.A1 _bM34 2021 |
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| 100 |
_aMagpantay, Don M., author. _94426 |
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| 245 |
_aStrategic management in tourism and hospitality w/ total quality management / _cDon M. Magpantay, Engr. Augusto R. Matias, and Angelie Marie L. Vizconde. |
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| 260 |
_aManila : _bEdric Publishing House, _cc2021. |
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| 300 |
_a124 pages : _billustrations ; _c25 cm. |
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| 504 | _aIncludes bibliographical references. | ||
| 505 | _aChapter 1 : The nature of strategic planning Chapter 2 : The business vision and mission Chapter 3 : Analyzing company's external environment Chapter 4 : Analyzing a company's resources and competitive Chapter 5 : Crafting a strategy : the quest for competitive advantage Chapter 6 : Strategy analysis and choice Chapter 7 : Executing the strategies : management and operations issues Chapter 8 : Executing the strategies : marketing, finance/accounting, R&D, and MIS issues Chapter 9 : Corporate governance and ethics Chapter 10 : Total quality management systems : hospitality and tourism management | ||
| 526 | _aFor BSHRM. | ||
| 546 | _aIn English text. | ||
| 650 |
_aTourism _xManagement. _94403 |
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| 650 |
_aHospitality industry _xManagement. _930 |
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| 650 |
_aStrategic planning. _9292 |
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| 700 |
_aMatias, Augusto R., Engr., author. _94428 |
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| 700 |
_aVizconde, Angelie Marie L., author. _94414 |
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| 942 |
_2lcc _cBK _hG 155.A1 M34 2021 _kF |
||
| 999 |
_c1464 _d1464 |
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