000			02825nam a22003017a 4500
003			OSt
005			20220120204644.0
008			220120b ||||| |||| 00| 0 eng d
020			_a9780815393474 (Paperback)
040			_bEnglish. _cCvSU-CCAT Campus Library. _erda.
050			_aG 155.A1 _bS77 2020
100			_aOkumus, Fevzi, author. _94346
245			_aStrategic management for hospitality and tourism / _cFevzi Okumus...[and three others].
250			_aSecond edition.
260			_aAbingdon ; New York : _bRoutledge, _cc2020.
300			_axvii, 337 pages ; _c24 cm
504			_aIncludes bibliographical references and index.
505			_a1. Introduction to strategic management -- 2. Strategic management in hospitality and tourism -- 3. Business ethics and social responsibility -- 4. The hospitality and tourism industry context -- 5. The organizational context -- 6. Financial analysis of a hospitality and tourism organization -- 7. Business-level strategies -- 8. Corporate-level strategies -- 9. Network-level strategies -- 10. Strategy formation -- 11. Strategy implementation and change -- 12. Leadership in hospitality and tourism -- 13. Conclusions: relating content, context, and process -- Case study 1: Ocean Park Hong Kong -- Case study 2: SeaWorld Parks and entertainment: from social crisis to reimagined success -- Case study 3: Din Tai Fung restaurant chain's recipe for success: challenges and opportunities ahead -- Case study 4: Six Flags: a familiar brand takes on a new generation -- Case study 5: Marriott acquiring Starwood: challenges and opportunities ahead -- Case study 6: Mr Harris Rosen's views on entrepreneurship, leadership, and corporate social responsibility: insights and implications for hospitality and tourism education -- Case study &: What you can learn from service that makes you smile.
520			_aStrategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations"
546			_aIn English text.
650			_aStrategic planning. _9292
650			_aTourism _vManagement. _93202
700			_aAltinay, Levent, author. _94347
700			_aChathoth, Prakash, author. _94348
700			_aKöseoğlu, Mehmet Ali, author. _94349
942			_2lcc _cBK _hG 155.A1 S77 2020 _kCIR
999			_c1422 _d1422