TY  - BOOK
AU  - Fields, Tim, author.
TI  - Mobile & social game design : : monetization methods and mechanics / 
SN  - 9781466598683 (alk. paper)
AV  - CIR QA76.76.C672 F54 2014
PY  - 2014///
CY  - Boca Raton, 
PB  - FL : CRC Press, 
KW  - Video games
KW  - Design
KW  - Computer games
N1  - "An A K Peters book."
	
	; "First Edition published as Social Game Design: Monetization Methods and Mechanics by Morgan Kaufmann in 2011."
Previous edition by Tim Fields and Brandon Cotton; Includes index; Front Cover; Contents; About the Author; Chapter 1: Introduction; Chapter 2: What Is a Social Game? Are Mobile Games Social?; Chapter 3: History of Game Monetization; Chapter 4: Why Create a Social or Mobile Game?; Chapter 5: Industry Terms and Metrics; Chapter 6: What Is a Social Network?; Chapter 7: How to Acquire, Keep, and Regain Users; Chapter 8: Monetization Strategies; Chapter 9: Virtual Goods; Chapter 10: Currency; Chapter 11: Conclusions; Back Cover
N2  - IntroductionThe Changing TideWhat This Book Is NotWhat Is a Social Game? Are Mobile Games Social? Meet Your CompetitionBBS Games and MUDsMMOsJust Being Multiplayer Doesn't Make You SocialGreat Mobile Games ARE SocialInterview with Words with Friends Creators, The BettnersHistory of Game MonetizationWhat Do We Mean By MonetizationA Brief History of Game MonetizationInterview with Richard Garriott, ""The Three Grand Eras of Gaming""Why Create a Social or Mobile Game?Social and Mobile Games Put a Lot of Power in the Hands of the DevelopersSocial Games Make the Developer ResponsibleSocial Games Gi
ER  -