TY - BOOK AU - Doyle, Chris, editor. TI - Ecommerce: a guide to business and e-marketing SN - 9781635498622 AV - HF 5548.32 E36 2018 PY - 2018/// CY - New York, New York PB - Larsen & Keller KW - Electronic commerce KW - Business KW - Telemarketing KW - Internet marketing N1 - Includes index; Chapter 1 : An introduction to e-commerce Chapter 2 : Designing an e-commerce website Chapter 3 : Planning an e-commerce business Chapter 4 : Running an e-commerce business Chapter 5 : E-marketing : an overview ER -