Ecommerce : a guide to business and e-marketing /
edited by Chris Doyle /
- New York, New York : Larsen & Keller, c2018.
- vii, 237 pages : color illustrations ; 26 cm
Includes index.
Chapter 1 : An introduction to e-commerce Chapter 2 : Designing an e-commerce website Chapter 3 : Planning an e-commerce business Chapter 4 : Running an e-commerce business Chapter 5 : E-marketing : an overview
In English text.
9781635498622
Electronic commerce. Business. Telemarketing. Internet marketing.