Rodolfa, Bernardo Jr. B., author. <br/><br/>
Events management :  introduction to Meetings, Incentives, Conferences, Exhibitions (MICE), Festivals, & Other Special Events / 
Bernardo B. Rodolfa Jr. 
 - Revised edition. 
 - Intramuros, Manila :  Mindshapers Co., Inc.,  c2022. 
 - xii, 202 pages :  illustrations ;  23 cm 
<br/><br/>Includes bibliographical references. 
<br/><br/>Chapter 1 : Overview of the MICE industry<br/>Chapter 2 : MICE in Focus<br/>Chapter 3 : Philippine Festivals and Other Celebrations<br/>Chapter 4 : Personal and Special Events<br/>Chapter 5 :Overview of the Event Management<br/>Chapter 6 : The Event Industry in General<br/>Chapter 7 : Your Role as a Manager<br/>Chapter 8 : Getting Started : On Gathering Information<br/>Chapter 9 : The Concept of the Event<br/>Chapter 10 : Screening the Event Concept<br/>Chapter 11 :Filling the Gaps of the Event Concept<br/>Chapter 12 : The Event Proposal<br/>Chapter 13 : Finalizing the Event Concept with the Event Team<br/>Chapter 14 : The Event Execution and Evaluation 
<br/><br/><br/>In English text. 
<br/><br/><label>ISBN: </label>9786214063215 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events--Management.<br/>Special events--Planning.
<br/><br/><label>LC Class. No.: </label>F GT 3405  / R63 2022