The fundamentals of event design /
Vladimir Antchak and Olivia Ramsbottom.
- New York, New York : Routledge, c2020.
- xiv, 197 pages : illustrations ; 25 cm
Includes bibliographical references and index.
1-Event design unpacked 2-Events an experience industry 3-Event experience 4-Storytelling and event concepting 5-Atmospherics and servicescapes 6-Five senses in event design 7-Interactive technologies 8-Pragmatic team management 9-Project management tools and budgeting 10-Pitching and winning 11-Creative marketing 12-Environmentally sustainable even design