Includes index.

On entrepreneurship -- Planning the enterprise -- Oppurtunity seeking -- Opportunity screening -- Opportunity seizing -- Market research -- Marketing mix -- New product development -- Introduction to business implementation -- Constructing, interpreting, and forecasting financial statement -- Managing the operations function -- Managing the human resources function -- MNaging the finance function. Index.

Entrepreneurship was designed for senior high school students (Grades 11 and 12) based on the Department of Education's K to 12 Basic Education Curriculum. It can also be used by tertiary schools offering a degree or course in Entrepreeurship. It introduces the learners to the key concepts and underlying principles of entrepreurship while understanding and developing the core competencies required of an entrepreneur. It also seeks to uncover the innate entrepreurial abilities of the learners and hone their skills and good judgment in finding oppurtunities amidst crises and turning them into profitable entreprenurial venture.

In English text.