Media/impact : an introduction to mass media /

Biagi, Shirley.

Media/impact : an introduction to mass media / Shirley Biagi - Sixth edition. - Australia ; Belmont, CA : Wadsworth/Thomson, c2003. - xxv, 388 pages : illustrations ; 28 cm + 1 CD-ROM (4 3/4 in) - Wadsworth series in mass communication and journalism .

Includes bibliographical references (p. 359-370) and index.


In English text.

0534597068 (pbk.)


Mass media.

CIR P90 / B53 2003