The fundamentals of event design /

Antchak, Vladimir, author.

The fundamentals of event design / Vladimir Antchak and Olivia Ramsbottom. - New York, New York : Routledge, c2020. - xiv, 197 pages : illustrations ; 25 cm

Includes bibliographical references and index.

1-Event design unpacked 2-Events an experience industry 3-Event experience 4-Storytelling and event concepting 5-Atmospherics and servicescapes 6-Five senses in event design 7-Interactive technologies 8-Pragmatic team management 9-Project management tools and budgeting 10-Pitching and winning 11-Creative marketing 12-Environmentally sustainable even design


In English text.

9780815350927


Special events--Management.

GT 3405 / A58 2020